The Small Print Project                                       

Facebook’s New ToS: Yes We Do Own Your Content

share on facebookOn February 4 Facebook revised their Terms of Service, removing a clause stating that user content would no longer be under license to Facebook.

UPDATE: Facebook did an about face and reverted to its previous ToS per a blog post on feb 17.

Well, now the terms indicate that anything you ever upload or share to your facebook profile — regardless of whether your account is active — is Facebook’s property to do whatever they want with. The language is similar but leaves less room for question. There are no longer references to “archived” content — but it’s debatable whether this is Facebook being more open about their intent or just being downright insulting and mischievous.

Did anyone receive notification to review the new Terms of Service before someone finally stumbled upon it — an outrageous 11 days after the fact? What if major publishers decide to boycott by removing “share on facebook” links? That’s not happening, not with the increasing traffic these blogs/sites receive via Facebook referrals.

This is the Internet, folks, and this is nothing new and hardly a surprise from Facebook — it was only a matter of time that they reworded the terms of content ownership (check out my previous posts on Facebook privacy here, here, and here).

If you’re someone who openly shares details and content on the Internet (as I do), you’re only fooling yourself if you believe said content cannot be “stolen” or used against you. Think you’re pre-February 4th content is protected (if you have since deleted your Facebook profile? Not likely. Facebook is the model for a walled garden online network. Now we’ll see how far they go with their power to abuse, sell, sublicense and manipulate user data and content.

The key passages of the ToS are below (new ToS / old ToS)

You hereby grant Facebook an irrevocable, perpetual, non-exclusive, transferable, fully paid, worldwide license (with the right to sublicense) to (a) use, copy, publish, stream, store, retain, publicly perform or display, transmit, scan, reformat, modify, edit, frame, translate, excerpt, adapt, create derivative works and distribute (through multiple tiers), any User Content you (i) Post on or in connection with the Facebook Service or the promotion thereof subject only to your privacy settings or (ii) enable a user to Post, including by offering a Share Link on your website and (b) to use your name, likeness and image for any purpose, including commercial or advertising, each of (a) and (b) on or in connection with the Facebook Service or the promotion thereof.

That language is the same as in the old TOS, (per Consumerist) but there was an important couple of lines at the end of that section that have been removed:

You may remove your User Content from the Site at any time. If you choose to remove your User Content, the license granted above will automatically expire, however you acknowledge that the Company may retain archived copies of your User Content.

Furthermore, the “Termination” section states:

The following sections will survive any termination of your use of the Facebook Service: Prohibited Conduct, User Content, Your Privacy Practices, Gift Credits, Ownership; Proprietary Rights, Licenses, Submissions, User Disputes; Complaints, Indemnity, General Disclaimers, Limitation on Liability, Termination and Changes to the Facebook Service, Arbitration, Governing Law; Venue and Jurisdiction and Other.

  • That's fairly common language in terms for various sites such as Facebook. While it gives Facebook some far-reaching and scary possibilities, the basic idea is that things you upload may end up residing on servers outside of Facebook's direct control. These broad rights make it so that you can't sue Facebook for some cached content on some other server, but yes, it also means they can sell your photos or use them in advertising with no recompense to you.
  • Sadly, most people would not have looked closely enough to notice the change in Facebook's Terms of Service... looks them social networkers are doing a good job of looking out for each other
  • seo
    Facebook thought they were under the radar... busted.
  • This is the Internet; still in its infancy and unregulated; copyright issues are certainly a big problem. So do not load any sensitive material within facebook, and you will be ok.
  • No one read the terms of services while signing up..some social networks utilizes this for for their purpose..
  • Facebook thought they were under the radar... busted.
  • No doubt Facebook's ToS are very disconcerting. However, I wonder what the ToS are like on many of the other sites people use daily...like all of Google's products. Does anyone actually read these ToS?
  • I believe the change in policy of its TOS on Feb 17, is indeed a strategical move by FaceBook.
  • not surprised to see this from facebook. I'm canceling my account as soon as I can quit my scrabble addiction...
  • I guess there really is no such thing as a free lunch! Facebook have basically baited a whole database of everyones personal details, personalities and are claiming they own it. I'm sorry but no-one owns me!!!! This is a basic violation of human rights and should be acted upon!
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